Suite 604, Level 6
46 Market Street
Sydney NSW 2000
Tel: +61 2 7208 9500
Edward Genocchio is a Shareholder at GLMR, a leading independent intellectual property firm with offices in Sydney and Brisbane, providing a full range of services in relation to patent, design, and trade mark rights in Australia, New Zealand, South Pacific, and South East Asia. GLMR has had outstanding success and is fast becoming the IP Boutique of choice for complex strategy advice in Australia.
Edward is one of the most Senior Registered Australian and New Zealand Patent Attorneys and Registered Australian Trade Mark Attorneys with more than 25 years experience one of only a few such patent attorneys in Australia. He has been the Principal Manager of the Patent and Design Lodgements Group and a Lead Principal of the Engineering ICT Group of Australia’s largest IP firm.
His practice covers a broad range of industries, such as, consumer and medical products, power generation, AgTech, sanitary ware, food services, packaging, robotics, sports and fitness, construction, mining and the military.
Edward holds a Bachelor of Mechanical Engineering, a Masters of Industrial Property and a Masters of Legal Studies. His practice specializes in global portfolio management, branding, contentious matters, oppositions, enforcement and commercialization.
He is often called upon to apply his extensive experience in engineering, IP law, litigation and business mentoring to formulate local and international multi-country IP strategies for individuals, start-ups, SMEs, Universities, multi-national corporations and law firms.
Edward is a member of the Institute of Patent and Trade Mark Attorneys of Australia (IPTA), Intellectual Property Society of Australia and New Zealand (IPSANZ), American Intellectual Property Law Association (AIPLA), Asian Patent Attorneys Association (APAA), International Trademark Association (INTA) and the Institute of Managers and Leaders Australia and New Zealand (IML ANZ).
GLMR provides a full range of services in relation to patent, design, and trade mark rights in Australia, New Zealand, South Pacific, and South East Asia.
- Drafting of patent specifications
- Preparation and filing of patent applications
- Prosecution of patent applications
- Enforcement of granted patents
- Patentability, validity, and infringement advice
- Management of patent portfolios
- Patent searches and watches
- Patent renewals
- Preparation and filing of design applications
- Prosecution of design applications
- Enforcement of registered designs
- Registrability, validity, and infringement advice
- Management of design portfolios
- Design searches and watches
- Design renewals
- Preparation and filing of trade mark applications
- Prosecution of trade mark applications
- Enforcement of registered trade marks
- Management of trade mark portfolios
- Trade mark searches and watches
- Trade mark renewals
Founded in 2021, GLMR is a team of experienced senior patent attorneys that are passionate about providing personalised, value-added services in a broad range of technology areas. GLMR has had outstanding success and is fast becoming the IP Boutique of choice for complex strategy advice in Australia.
GLMR assists both local and international clients by taking the time to understand their needs and provide advice in practical and cost-effective ways to extract the most value out of their intellectual property rights. The attorneys at GLMR appreciate the importance of creating and growing long-standing relationships with our clients and to never compromise on our quality of care.
As an independent firm, run the old-school way, our mission is to put our clients first. Every time. We understand that mutually beneficial relationships outlast any short-term gains.
“Edward Genocchio has won or been nominated for more than 20 awards locally and globally. Whos Who Legal 2021 Thought Leaders Survey reported “Edward Genocchio is applauded by clients for his “clear communication, insight, curiosity, technical expertise and empathy””. ASCLA Australian Startup of the Year 2021 – ADIONA commented “Like few other great people, Edward Genocchio, you are an amazing ally that’s always there for us. Much appreciated!””